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One of the greatest opportunities
for B2B organizations with the
social Web is to find, engage and
convert prospective customers
well before they’re actively ready
to buy. The channels,
relationships and content
available openly across the Web
make it easier than ever to build
strong, scalable pipelines of
near-term and future business.
Of course, one of the problems
with the social Web is that it’s like
the biggest, best library in the
world— with all of the books on
the floor.

This best practices guide focuses on helping you organize, harness and capitalize on the information, buying signals and qualified prospects identifying themselves to you online every single day. With a mix of strategies, tactics and tools, the following pages will give you a head-start towards filling your sales pipeline with more qualified prospects and conversion opportunities.

Download your free copy by filling out this short form.

Note: You will be given the link to download the book on the next page, but will also receive an email containing the link for your records and future reference.